Saturday, 19 January 2019

N News

Japanese Department Store "Parco" to Take Part in Special Live-Action FMA Promo

Japanese department store Parco is partnering up with the upcoming live-action Full Metal Alchemist film as part of the store's Halloween Campaign. All of Japan's 16 Parco locations are displaying a life-size cutout of Al. The cutouts are 2 meters and 20 centimeters (about seven feet and three inches) tall, and customers are allowed to take pictures with the life-size replicas. Additionally, shoppers using the Satch Viewer smartphone app will be able to "transform" into Ed, Winry, or Mustang from the film using an AR feature.


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The store is offering a chance to win an exclusive clear file to customers who register for the Parco Card during the promotion. 



The campaign ends on October 31.



Full Metal Alchemist world premieres at the Tokyo International Film Festival on October 25.

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